At the Mall with Apple and Microsoft

We’ve seen this before, but it seems worse now. On a winter’s Saturday, a trip to the Natick Mall showed two very different retail experiences. The Apple Store is lively with people of all ages. The further into the store you go, the more customers will you see, excitedly playing with, learning about, and buying […]

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Vox tells you all you need to know about Common Core

Vox sez: What’s actually in the Common Core? The Common Core is a list of things students should know and know how to do at each grade level in math and language arts. The language arts standards include expectations for writing, speaking, and reading both fiction and nonfiction. But, as we know, a picture is […]

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Attention to detail may not be their Forte

Forte.net is a payment-processing service that handles web, mobile, and other types of online payments.Their website has a nice stock photograph of a diverse group of people, each with their own blurb about why Forte is cool.  Each person has an imagemap associated with his or her picture. Move your mouse over a person’s image […]

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Lighting the Way for Halloween

Because Halloween gives us a chance to celebrate the macabre, the spooky, and the just plain weird, let’s find out how LEDs are lighting up this darkest of holidays.Read more at my blog on All LED Lighting, Lighting the Way for Halloween

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How not to solve systemic problems

Organizations generally try to find the nicest, most empathetic people for their customer service department. It’s way, I think, of placating customers without really fixing the problem.The people at the front desk at Charter (our local cable company), Comcast (in spite of their occasional cement headedness), Social Security, Metlife, and other are very nice. It’s […]

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